Thursday, October 14, 2010

Will the box-office be painted Red?

While The Social Network had a strong second weekend last time, there are a bunch of movies releasing in the US this week hoping to pull down the 'Facebook' inspired movie. And the action-packed Red would be one of the contenders. Starring Bruce Willis, Helen Mirren and Morgan Freeman, the movie has quite an aging cast, which does draw parallels to The Expendables that has had a strong run at the box-office. A $100 million revenue collection at the US box-office for Red though appears bit of a stretch. It has been sometime for a Bruce Willis movie to cross that target - since 2007 to be precise, when Live Free or Die Hard piled in strong numbers, becoming the highest grossing of all Die Hard flicks ($384 million in worldwide collection).

Jackass 3D appears likely to provide a stiffer competition during the weekend. The third instalment of the Jackass series is unlikely to be in contention for any Oscars though that must be the last thing on the minds of the producers. This slapstick comedy movie would be looking to earn more than its predecessor that raked in $73 million in the US on a meagre production budget of $11 million. Solid return on investment! And finally there is Conviction starring two-time Oscar winner Hilary Swank. Swank's last movie, Amelia, bombed at the US box-office. And this drama about a single mother studying law to defend her convicted brother, may not necessarily strike gold at the box-office. Hilary Swank is not known for any major blockbusters, though the movie may create another Oscar buzz for her. So a lot of variety to look forward to this weekend. Take your pick!

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